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Arushi Madan

Year-Prize: 2017 Hidden Eco-Hero Awards Nominees     Item: 2017 Nominees

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2017 Hidden Eco-Hero Awards Nominee - Arushi

[2017 HIDDEN ECO-HERO AWARDS] Give your 'Like' to vote for your nominee.


■ Name: Arushi Madan (UAE)
■ Nominated by Dharmendra Kapri
■ Achievement Summary

Arushi not only preaches about environment conservation recycling, minimizing waste and saving energy but also acts and demonstrates to set an example for others to follow. She has initiated many projects such as-
Environmental Workshops and Awareness Program- Arushi takes every opportunity to spread awareness about the need to protect the environment and reduce waste. She visits schools using environmental videos and games, quizzing, and Green Talk sessions. She campaigns at food courts, cafeterias, factories, labour camps, ladies' clubs, youth groups and community assemblies. She has given motivational presentations to educate women, laborers and children. Through various means and on various platforms, she has organised more than 75 awareness sessions and workshops.

Recycling Project-  Her recycling efforts and programs have managed to segregate and send 28,000kg (30 tons or 61,729 pounds) of recyclables for recycling. This has amounted to saving about 500 mature trees (recycling 1000 kg paper saves 17 mature trees) and 112,000 kW of energy.

Birthday Plantation-   She has involved more than 2500 kids (of kids primary schools/ play centres), 2000 youngsters and 500 older people in her plantation drives. Her 'Birthday Plantation' initiative has been very inspiring. More than 70 students have started to plant trees on their birthdays. She has been convincing people saying, 'Imagine if 7 billion people of this world plant even just 1 tree on their birthday, the earth would be greener by 7 billion trees in just 1 year.'

Best out of Waste- She makes tables from recycled tyres and promotes recycling. So far,she has recycled 410 discarded tyres and made beautiful tables out of them. These tables have been used at seminars, exhibitions, Earth Day shows, 'Green Festivals' and few have been donated to schools to inspire people towards recycling. By making tables from discarded tyres, she is not only benefitting the environment by reducing tyre waste but also inspiring masses and promoting Recycling.
She regularly visits households, festival gatherings, labour accommodations, societies and associations to promote resource conservation. Her visits, campaigns, awareness sessions, workshops and various programs have positively impacted more than 5000 youngsters and older ones.
She takes students in groups on tour to sustainable sites to show them the examples of resource conservation. By using public transport for such group trips, she demonstrates and educates them how avoiding private cars and using public transport not only saves money and hassle but also reduces carbon emission and benefits the environment.

She addresses the issue of wastage by campaigning against 'Food wastage' and by organizing many drives to collect unwanted clothes so that they don't end up in landfills. These clothes thus collected are either given to charity groups or sent to earthquake or flood hit regions.

 

 ■ Influence

Arushi takes every opportunity to spread awareness about the need to protect the environment and reduce waste. She visits schools using environmental videos and games, quizzing, and Green Talk sessions. She campaigns at food courts, cafeterias, factories, labour camps, ladies’ clubs, youth groups and community assemblies. She teaches students about the benefits of organic farming, has organized educational trips for youth to sustainable buildings and other “green” UAE sites. She has given motivational presentations to educate women, laborers and children. Her campaigns, awareness sessions and workshops have positively impacted many residents.She is reaching out to every segment of the society. Realizing that the labourers don’t get time and resources to read and be updated about global warming and environmental issues the world is facing today, she conducts environment awareness events exclusively for labourers in labour camps, industrial areas and free zones. Believing in the saying “If you educate a man, you educate an individual but if you educate a woman, you educate a family and a generation “, she ensures to promote awareness among women through her ‘women special sessions’ at ladies’ clubs, societies, community gatherings and festivals. Through various means and on various platforms, she has organised more than 75 awareness sessions and workshops.


She not only preaches about recycling, minimizing waste and saving energy but also acts and demonstrates to set an example for others to follow.She started a waste management program in her community that is being used by all the residents. She persuades factories to recycle packaging material and organisations to dispose their unwanted inventory in an environment friendly manner.  She has organized sessions for companies and has linked them with recycling agencies.Her recycling efforts and programs have managed to segregate and send 28,000kg (30 tons or 61,729 pounds) of recyclables for recycling.This has amounted to saving about 500 mature trees (recycling 1000 kg paper saves 17 mature trees) and 112,000 kW of energy.

Deforestation is responsible for about 20% of climate change. Trees help lessen the ‘Greenhouse Effect’ by acting as carbon ‘sinks’. A single tree absorbs 13-pounds of carbon dioxide per year. Therefore, she is focusing on planting trees and is involving others in tree plantation to build strong communities that protect and care for trees. She promotes tree plantation by organizing ‘Community Tree Plantation’.  She visits primary schools and play centres to involve kids and young children in tree plantation as it is important for every child to experience planting a tree.By planting trees, she has contributed to reducing the carbon footprint and also promoted the importance of trees. She has been planting trees on her birthday and is promoting the idea of ‘Birthday Plantation’. She has involved more than 2500 kids (of kids primary schools/ play centres), 2000 youngsters and 500 older people in her plantation drives.Her ‘Birthday Plantation’ initiative has been very inspiring. More than 70 students have started to plant trees on their birthdays. She has been convincing people saying, “Imagine if 7 billion people of this world plant even just 1 tree on their birthday, the earth would be greener by 7 billion trees in just 1 year.“


She makes tables from recycled tyres and promotes recycling. By making furniture tables from discarded tyres, she has been able to inspire and demonstrate how recycling can turn waste items into beautiful and useful stuff saving money as well as environment.She visits schools and educate students about environment values like the 3 Rs (Reduce, Reuse & Recycle) by demonstrating it with the tables she makes from discarded tyres.So far,she has recycled 410 discarded tyres and made beautiful tables out of them. These tables have been used at seminars, exhibitions, Earth Day shows, ‘Green Festivals’ and few have been donated to schools to inspire people towards recycling. By making tables from discarded tyres, she is not only benefitting the environment by reducing tyre waste but also inspiring masses and promoting Recycling.


She regularly visits households, festival gatherings, labour accommodations, societies and associations to promote resource conservation. She has visited many factories, schools, malls, summer camps to promote environmental awareness. Her visits, campaigns, awareness sessions, workshops and various programs have positively impacted more than 5000 youngsters and older ones.


She takes students in groups on tour to sustainable sites to show them the examples of resource conservation. By using public transport for such group trips, she demonstrates and educates them how avoiding private cars and using public transport not only saves money and hassle but also reduces carbon emission and benefits the environment.


She uses both print and social media to inspire others. She writes articles and her views on environmental issues/values like recycling, waste management, frugality, energy efficiency in various national newspapers to inspire people to be eco-conscious. She aims to inspire and empower more eco-warriors to get into action to lead into a greener future.The main message behind this project is: Whatever we do, affects our environment so before taking any action, let’s ask ourselves 3 questions: ’Is it necessary?’, ‘What will be its impact on the environment?’ And ‘Is there an eco-friendlier alternative?’


The United Arab Emirates has one of the highest per capita carbon footprints in the world. Being a desert, with hot climate almost throughout the year, all the houses, offices and malls have permanent air conditioning. Also, no tax and lower fuel prices make cars affordable, all of which contributes to tons of carbon emissions. Water and electricity generation accounts for 33 percent of greenhouse gas emissions, followed by transportation, responsible for 22 percent. By 2030, the UAE government wants to have reduced energy use by 30% and wants to eliminate waste sent to landfill. The UAE has set laudable targets to reduce energy use and ensure new schemes are environmentally friendly, but it is battling careless attitude of public towards the environment. The problem is attitudes that need to be addressed through education and awareness.
Arushi is supporting the government by making serious efforts to change public perception, and remove their behavioral barriers to going green. She is persuading people that there are small things which one can do to conserve resources and minimise waste. These may be small at an individual level but if everyone does, they collectively can have a bigger positive impact. She has taken up the cause of promoting environmental awareness by campaigns, workshops, recycling drives, Clean-up.
She addresses the issue of wastage by campaigning against‘Food wastage’ and by organizing many drives to collect unwanted clothes so that they don’t end up in landfills. These clothes thus collected are either given to charity groups or sent to earthquake or flood hit regions.


She visits corporates, environmental agencies, and government organisations with her project plans. With their sponsorship and help, she has mobilized youth to work towards environmental protection.

Through her various environment advocacies, campaigns, tree plantation drives, self -initiated recycling and waste management projects, she has been seeding the minds of youth, children and adults in her community to live in harmony with nature; to keep their environment clean and she has thus become an agent of environmental transformation in her community.

 

■ Future plan
She has taken sustainable initiatives either by increasing environmental awareness or by positively contributing to a more sustainable/environmental approach.She has been leaving her mark (not the footprints) on this earth by her splendid actions. She will continue to promote eco values, spread environment awareness among various communities at all the places she visits whether it is India, UAE or the UK. She plans to set up many more waste segregation systems in more communities. With her ‘Tyre to Table’ recycling project, she wants to double the number of tables she has made. She is also planning to start making eco-sofa , eco-chair and storing beds from discarded stuff like discarded pallets, tyres etc.


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1 Comments

  • Pranjali Pandya says :
    Hearty Congratulations, Arushi. Truly deserving. You are such an amazing and inspirational girl whom everyone looks up to. I am your fan, admirer and follower. I have started doing activities after learning from you and getting inspiration from you. Great!
    Posted 20-12-2017 23:28

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