“GREEN CONSUMPTION POLICY” IN JAPAN

In Asia, Japan is one of the leading countries in the environmental protection movement in general and Green Consumption in particular. The regulations related to the Green Development Program were first issued by the Japanese Government in 1990 to 2001, the Government passed the law to promote green shopping, Japan became the first country to issue a policy of green shopping.

This policy requires all ministries and government agencies to implement green shopping policies. Regarding public green shopping law, the purpose is to promote the purchase of green products and services in the public sector at both central and local levels. The information about green products and services provided to customers is also enhanced through this law. With green shopping, the central government identifies and announced a shopping policy with criteria on products and services each year. Japan has also had policies on packaging recycling and packaging materials.

In 1995, the "Containers/Packaging Recycling Act" packaging Code was adopted to promote recycling of products and packaging products, including about 60% of the waste volume in household households. communal house in Japan. According to this Code, consumers need to classify materials, then the city authorities will collect and deliver it to companies designated for recycling.

Green Purchasing Network was established by Ministry of Natural Resources and Environment of Japan, the purpose is to promote green shopping in Japan through providing information and instructions in the practice of green shopping. Up to now, the network has launched many activities such as seminars, green exhibitions, "Green shopping" awards, product information data and achieved certain successes. As a result, all central government agencies conduct green procurement, 100% of government agencies in 47 provinces and 12 cities are appointed to do  “Green Consumption”.

In my opinion, I think this is really a creative and unique policy when Japan has raised people's awareness about green consumption by providing instructions and information to their citizens. In addition, the Government is also very intelligent in creating awards related to this policy to people as confirming that green life is a beautiful lifestyle and absolutely deserves to be commended. And the fact that, after this policy has been implemented, the data shows that 52% of the 722 suppliers confirmed that the sales of green products has increased over the years, the scale of the domestic market of green products is estimated at 50 trillion yen, the attention of customers to green products also increased significantly.