WHAT IS GUDVILLE RIPPLE REWARDS? 

Gudville Ripple Rewards is Gudville's grant program with primary objective of promoting engagement of individuals with social causes. The program is designed as a contest where non-profits compete on using Gudville's Ripple Campaign platform to secure support for their cause from as many individuals as possible. The program is designed to maximize number of winning non-profits as awards are given out monthly. The program raises the challenge for winners in the next month, thereby encouraging them to expand their ripples. When non-profits win with expanded ripples, they win more. The program's Ripple Count method gives highest credit to new supporters for any campaign. 

HOW DO I WIN? 
Use Gudville to tap into your supporter's network and spread your campaign far and wide. When any of your campaigns gets a new supporter, your Ripple Count increases. As you gather new supporters, you get closer to breaking the next milestone. You can check your Ripple Count when you log into Gudville.com. The top 3 non-profits with the farthest reach will be rewarded based on the milestone they have crossed. 

If and when you win (irrespective of your standing), your Ripple Count resets to zero and starts growing again when you get supporters for your campaigns on Gudville again. 

When you do not win, your Ripple Count continues to track the total unique supporter count across all your campaigns across months. 

WHAT DO I WIN? 

Upto INR 5 lacs (or USD 8,000) of cash grants is given away monthly! This purse is shared between upto 3 winning non-profits. The grant purse expands from INR 50,000 to INR 5,00,000 (or USD 8,000) as winning non-profits reach larger ripple milestones. For example, if you finish 2^nd and have crossed the 2000 Ripple Count milestone, you would get a better cash grant than if you finish 2^nd and have crossed only the 1000 Ripple Count milestone. A Ripple Count of 500 (net new supporters) qualifies any non-profit to compete for the grant.