Plastic into Insurance

A private insurance company has a program where plastic trash is exchanged for insurance. The reason for this program is to help emerging consumers in accessing an insurance protection with an easy method and cheap price. Two kilogram of plastic bottles equals one insurance payment.

The number of plastic that are collected will then be coordinated to the nearest trash bank to be managed and separated for recycling. The private company who has this program, Alianza, is collaborating with a digital application, My Smash, in order to support the operational activity that a trash band does in all of Indonesia. This collaboration serves as a new canal distribution in giving insurance protection to the people that are the client of trash bank.