Over 70% of the earth's surface is covered by water, thought whole this precious natural resources seems abundant only 2.5% of all water is fresh water, the rest is fresh water. if we breakdown this statistics even further, nearly 70% of that fresh water is frozen in the polar icecaps, of deep in inaccessible underground aquifers. Finally this leaves humans with less than 1% of the earth's fresh water available for consumption, equating to 0.007% of all water on earth.Now that you know these statistics you can see how water conservation is important to everyone.