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Cyber activism for Environmental Awareness |
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by Vivian Nabisere | 16-02-2022 06:59
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Cyber activism for Environmental Awareness.
Social media is increasingly becoming a routine stopover for many young people in Uganda, which makes it the perfect platform for climate activism at very minimal costs. Statistics show that as of January, 2021 up to 3.4 million Ugandans were active on social media. In the past few months, I drew inspiration from the facts above to take to social media to bring light to the climate emergency and other environmental issues to my internet audience. Activities done and the objectives 1. Creation of surveys that I shared through different social media channels like WhatsApp and telegram groups, statuses in order to know the extent of environmental knowledge of the people, using the internet community as my sample space. 2. Sharing of information on how human interaction with the environment can affect it positively and negatively. I did this through posting green facts and sharing links to legit sources of climate change knowledge in order to enrich the users with the truth of mother nature. Results Through surveys, I have been able to understand how little environmental information there is to the average person. As a result, I multiplied efforts in spreading awareness to the environmental issues in the communities such as poor plastic disposal. For instance, I carried out an online campaign against plastic disposal targeting the youth, with the hashtag, #plastic_should_be_extinct where I shared the dangers of plastic wastes to human and environmental health for 14 days on statuses and different groups and encouraged efforts for sharing of the information for wide outreach. Through this campaign, several people in my circle and their circles, understood the disadvantages of plastic, best disposal methods and the biodegradable alternatives to it such as paper. Challenges: Indifference. The most evident challenge I have faced is inattention in my audience. For a lot of people, climate change is just a part of science that is parallel to their daily lives and that cannot compare to other exciting topics in life. Therefore, some tend to ignore my posts and links. This makes calling people to genuine interest in environmental matters quite challenging, and even much harder to move them to action. Course in action (solution): I am taking great pleasure in improving my communication skills especially, in effective and motivational writing, such that I engage several people more meaningfully in positive climate action. Compliments I am very grateful to all my mentors Joon and Hannah and to the other amazing people ( ambassadors and other users) I have met on this platform that have inspired me to be a better version of myself and fight harder for mother nature and my community. References: Digital 2021: Uganda https://datareportal.com/reports/digital-2021-uganda#:~:text=There%20were%203.40%20million%20social,total%20population%20in%20January%202021. |
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2 Comments
Hello Vivian, this is your mentor Hannah.
Thank you so much for the compliments. You have also inspired all of us and it's wonderful how we all got to develop ourselves by this platform!
Social media is surely an easy, powerful way to transfer informations to majority of people. Noticing that many people have so little knowledgement about the environment and encouraging people to know it by social media seems to be a wise method.
Thank you for your great article and please keep up with your wonderful work :)
Sincerly,
Hannah
Posted 17-02-2022 23:24
Hello Vivian, this is your mentor Joon.
Successful actions often, or mostly, come from careful observation. Going out in action without know what to solve exactly would only waste one's time. On that perspective, I would like to say that you have done excellent job on observing the lack of understanding among average people. Though there are people not performing any action, though they know the proper way, there are still people not knowing it. By spreading awareness and methodology, you may introduce average people to new world of protecting nature.
Well read your article for 6 months, and hope you to keep up with your actions.
Best,
Joon
Posted 16-02-2022 10:36